Which technology-driven initiatives have significantly enhanced efficiency and customer experience at New Look? Lynda Petherick, chief information officer, joins Drapers to discuss the emerging technologies and trends shaping the retailer’s digital transformation. She shares insights into how New Look delivers a seamless, unified experience across its stores, website, app, and contact centres while effectively capturing and utilising customer feedback. Join this session to discover how fashion retail technology is evolving over the next five years - and how New Look is preparing for these changes.